The first phase of a five-year partnership between the world governing body and web-based app provider Fuse has started to take shape.
Key points:A new Fifa Web app will be launched on January 12 and will allow fans to access live game footage, match statistics and more from around the worldThe app will also allow fans with multiple devices to stream the matches on their own devicesA second phase of the partnership is in the final stages and will be announced in coming weeks, with a date set for the launch of the app in January 2020.
Fifa president Sepp Blatter said he was “very excited” to be involved with Fuse, a leading provider of video-on-demand content for football, as he unveiled a new app and web interface in Zurich, Switzerland.
“I am delighted that we have the support of such an innovative company and I am extremely happy that Fuse is committed to the future of the game and to bringing its rich, rich content to a new audience in the future,” Blatter told reporters.
“We believe that the digital platform is a powerful tool to give the fans and the broadcasters access to live games from around an entire continent, and also to show live scores on demand from the most important matches of the tournament.”
Fuse is currently one of the leading providers of video on demand content for soccer, with more than 150 million subscribers worldwide.
It said it was the first provider to develop a mobile app for FIFA and that it would also be one of two providers of the same kind for football.
“Fuse has been a pioneering platform for our sport and we are excited to work with them in the development of a new mobile app that will offer fans, broadcasters and fans around the globe the same content that they enjoy on their phones,” said Matt Cavanaugh, president of Fuse.
The company said it had been approached by FIFA and other sports leagues to build a new video app for use on the Fifa mobile app and Fuse web app.
“In a nutshell, the Fifa app is a fully integrated app that can be used on both iOS and Android devices.
This includes both live and archived matches, player ratings, match stats, live commentary, player and team statistics, match replays, video highlights and more,” the company said.
Fuse also plans to bring the official website of the FIFA World Cup in 2022 to its own app.
The launch of Fifa’s new mobile-based web app is part of a wider partnership between Fifa and Fue, which will allow the organisation to reach a wider audience.
“This is a new partnership that has been in the works for a long time and is an exciting development for fans of football,” said Blatter.
“With the launch and rollout of this new app, we are creating an entirely new platform that will allow us to reach an even wider audience and will enable us to deliver the world class content we need to bring people the best football experience in the world.”